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      • Open Access Article

        1 - Modeling the properties of food packaging and its impact on the decision making of customer purchasing with a moral approach
        Dariush  Zarei Hossein  Vazifeh Dust Vahid Reza Mirayei
        One of the most influential components in the sales process is the design and design of the packaging structure. This design is sometimes inspired by product-related elements such as product geometry, product origin, or product geography. As customers nowadays have more More
        One of the most influential components in the sales process is the design and design of the packaging structure. This design is sometimes inspired by product-related elements such as product geometry, product origin, or product geography. As customers nowadays have more power than ever, they tend to look at the descriptions and ingredients of each These products are not comparable to them. Of course, given the fact that there is still a bulk buying culture in our country, there is still a long way to see the growth of packaging products, but these days, exporters have realized that No matter, this sector will not succeed in the global market, and we all know It was because of this package that we handed over the zooghfran to Spain, and if the manufacturer of the corners of the box shows that it is in order to improve the packaging of its products from bad to medium and still a place for innovative packaging in the country's industry It is not intended to be included in this paper. In this paper, we have reviewed the packaging packing protocols, so that we can take steps to help producers and increase sales. Manuscript profile
      • Open Access Article

        2 - Optimal Value Model of Strategic Alliance of Manufacturing Companies in Iran (Case Study, Methanol Manufacturing Company)
        Hojjat  Mobarzi Ali   Hosseinzadeh Mohammad Ghasemi Namaghi
        Nowadays, Being in line with the advancement of science and the complexity of technological processes, technological cooperation between different companies is an important and strategic feature for companies and technological cooperation between companies is an importa More
        Nowadays, Being in line with the advancement of science and the complexity of technological processes, technological cooperation between different companies is an important and strategic feature for companies and technological cooperation between companies is an important and valuable strategy to strengthen and spread innovation. In the methanol industry, forming alliances between methanol companies has quickly become the dominant position for commercializing innovation. The study of the drivers of strategic alliances between methanol companies in Iran is one of the important and significant issues that is addressed in this article. For this purpose, the stages of alliance formation were reviewed and the factors affecting each of these stages were identified and evaluated. In this study, the views of 12 experts from methanol companies and the Analytic Hierarchy Process (AHP) method were used. The primary and secondary data and information were used and based on the primary data collected through interviews and observations and secondary data obtained from library studies, the first stage questionnaire was developed. The results of the first questionnaire provided the possibility of identifying the factors that according to experts had the greatest impact on the success of methanol companies. In the next stage, based on the criteria obtained from the theoretical foundations of research and studies conducted in this field, the optimal model of the mentioned factors was presented based on their impact on the success of the alliance. The obtained model refers to the effect of market success index, sustainability, financial success and improving the competitive situation on the success or failure of strategic alliances. Manuscript profile
      • Open Access Article

        3 -
        امیرحسین  خورشیدی اطهر
      • Open Access Article

        4 - Application of Evidences on Liability against Deception in Supporting Consumers
        Rohullah   Zarchipour
        After developments in urban life and industrialization of manufacturing sector that came to the disadvantage of consumers, supporting consumer rights has always been a concern of lawmakers. The obscurity of jurisprudential fundamentals attesting to support of consumer r More
        After developments in urban life and industrialization of manufacturing sector that came to the disadvantage of consumers, supporting consumer rights has always been a concern of lawmakers. The obscurity of jurisprudential fundamentals attesting to support of consumer rights, uncertainty over lack of establishing justice between the producer and consumer, and fears over disappointment of producers stand as major obstacles to support this group. This paper is devoted to application of evidences on liability against deception in line with supporting the consumers. These evidences help the person sustaining loss or damage in consequence of deceit to resort to liability against deception. As a result, a consumer with no knowledge of product specifications and deprived of required information on product use due to complexity of the manufacturing process, who has sustained loss or damage, shall receive due support. There are three advantages to consumer’s resorting to evidences on liability against deception: a) In addition to contractual relationships, these evidences are applicable to non-contractual relationships as well; b) They are invokable to losses such as destruction of property and infringement of rights; c) According to the evidences, deceit, knowingly or unknowingly, is a liability to consumers. Resorting to evidences on liability against deception paves the path for joint liability between producers and the chain of vendors which turns to be in favor of the consumer. Manuscript profile