Satisfaction survey and Solutions to make customer satisfaction of Regional Water Company Approach to water conservation (Area of study: Khorasan Razavi)
Subject Areas :مریم حسن نژاد 1 , ناصر شاهنوشی 2 , حجت هریوندی 3
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Keywords: Satisfaction, customer Regional Water Company Khorasan Razavi,
Abstract :
Today, in manufacturing or service organizations, customer satisfaction is considered as an important criterion for measuring the quality of their work, and this trend is rising, so that customer satisfaction is one of the main dimensions of quality management systems and models of excellence. The state-owned companies such as regional water companies are no exception. the present study, in addition to measuring customer satisfaction in regional water company of Razavi Khorasan, Approach to water conservation and the use of the customer satisfaction index, Strategies to create and increase customer satisfaction provided. The results show that overall customer satisfaction rate from company is about 60 percent, that In the meantime highest levels of satisfaction is for component of responding to complaints and problems. In addition, using a matrix of performance analysis, company's strengths and weaknesses were identified. The results show that company in most components of satisfaction has the relative weakness. Then, based on weaknesses identified in the company were presented management strategies to create and increase customer satisfaction.
