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      • Open Access Article

        1 - The Role of Open Innovation in Gaining Technology Intelligence
        Kamran Feyzi Seyed kamal Tabatabaeiyan Hosein Khosropour
        High speed changes and evolutions in technological environment are among the important subjects in business which has made the ability to plan and decide in this area impossible without a proper perception of the present and future situation of technology. Therefore, de More
        High speed changes and evolutions in technological environment are among the important subjects in business which has made the ability to plan and decide in this area impossible without a proper perception of the present and future situation of technology. Therefore, determination, creation and development of the industrial and research co-workers network using the open innovation and employing the technology intelligence in order to observe the technological evolutions for technology-based organizations and also the technology and science progress that has a direct effect on the business area of these organizations are very important. On the other hand, since the increasing growth of the internet in increasing the input resources for technology intelligence has a key effect, the appropriate employment and use of information technology tools for accessing and analyzing these inputs has also been changed into a key point in technology intelligence creation. Thus, the organization`s strategy in determination and acquisition of the appropriate process of technology intelligence has become very important so that organization requires to merger the innovation and idea from out of the organization with main advantages from inside the organization. As a result, establishing a systematic framework, the organizations, creating a connection between the technology intelligence and open innovation, can help their purpose and increase the technology intelligence value. In other words, technology intelligence as an open innovation approach tool creates a relation between knowledge and idea from out of the organization and main advantages from inside the organization results in creating a competitive advantage for the organization. Manuscript profile
      • Open Access Article

        2 - Integration of Customers in Front-End of Innovation (FEI) by Open Innovation Approach: Generation and Selection of Innovative Product Ideas
        Ali Asghar  Molaie Babak Shirazi Javad  Soltanzadeh
        Innovation is a key element for the success of companies in a competitive environment. Innovations begin with innovative ideas that form in the early stages of the innovation process, called the front-end of innovation (FEI). Therefore, to access information from differ More
        Innovation is a key element for the success of companies in a competitive environment. Innovations begin with innovative ideas that form in the early stages of the innovation process, called the front-end of innovation (FEI). Therefore, to access information from different sources, especially external sources, the early activities of the innovation process should be organized as a systematic approach. Customers are as the most important source of innovative ideas in new product process that companies can use them. To benefit from the idea of customers, there needs to be a model for integrating them with internal organization resources. In this paper, a model is presented for integration of customers derived from open innovation paradigm in the FEI based on simultaneous integration of customers, competitors, fringe industries in order to Increase creativity and innovation success. This proposed model is obtained by development of Ulwick’s model that implemented in Agricultural implements industry for “drip irrigation system”. The main objective of this paper is to generate innovative product ideas and then selection of more innovative idea (real and unmet need) of customers in the FEI phase by proposed model, in order to reduce the failure rate of new products in the market. Data were obtained from a survey of 30 customers, as a research sample. The results suggest that opening the FEI phase and the subsequent integration of different customers in this phase, in order to generate innovative ideas, will have a positive impact on the success of the new product. Manuscript profile