List of Articles # Tourist destination

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  1 - Investigating the Role of Iranian National Culture on Creating Images of Iran’s Tourist Destinations: A Case Study of Gilan Province
  mohamadreza taghizadeh joorshari Narges Delafrooz mamoud shabgu monsef saeed baghersalimi
  This study set out to investigate the effect of familiarity with a country’s culture on the images created in the minds of the foreign tourists visiting there, and the improvement of the public images made of smaller geographical units of that country such as its provic More

  This study set out to investigate the effect of familiarity with a country’s culture on the images created in the minds of the foreign tourists visiting there, and the improvement of the public images made of smaller geographical units of that country such as its provices as well. To this end, Gilan province was selected as the population of the study to research on. To collect the required data for testing the three hypotheses defined for this study, a 24-item questionnaire was administered on some 218 foreign tourists who visited different cities of Gilan province. The hypotheses and relationship between the research variables were analyzed through PLS software, using structural equation modeling techniques. The findings of the study suggested that familiarity with Iranian culture could improve Iran’s image and that of the Gilan province in the mind of a foreign tourist. Moreover, the impact of the Iran’s image on Gilan’s image was confirmed. Manuscript profile
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  2 - Network Analysis of Organizational Cooperation in Tourism Destination Management
  Asghar   Tahmasebi mehri zavarniya
  Organizational cooperation is regarded as a key factor in the sustainability and competitiveness of tourist destinations. This study sought to investigate the organizational cooperation network and the position of different actors and organizations within the management More

  Organizational cooperation is regarded as a key factor in the sustainability and competitiveness of tourist destinations. This study sought to investigate the organizational cooperation network and the position of different actors and organizations within the management of Mashhad tourist destinations, using Social Network Analysis. To this end, the data on the organizational interactions of 30 actors involved were collected through surveying and interviewing three key experts in each relevant organization. The data were then analyzed via Ucinet software, using the in-degree, out-degree, and betweenness centrality indicators. The findings of the study indicated that the governmental organizations such as the provincial governments, gubernatorial offices, and the Law Enforcement Forces mostly exercised control and power on Mashhad tourist destinations’ organizational cooperation network. Moreover, with the highest amount of betweenness centrality, the gubernatorial offices, and the Office of Tourism and Cultural Heritage enjoyed the greatest potentials for cooperation within the organizational cooperation network. Manuscript profile