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        1 - Investigating the Role of Conceptual Metaphors in the Evolution of literary styles (Relying on Body Metaphors in Farrokhi Sistani, Anvari, and Hafiz's poems)
        Mohammad Taheri Masoumeh  Archandani
        The conceptual metaphor is the mind’s technique for conceptualizing affairs. The mind tries to conceive and contemplate some intangible affairs for itself with the help of this fundamental construct. Hence, it is expected that by changing it, we will also see a change i More
        The conceptual metaphor is the mind’s technique for conceptualizing affairs. The mind tries to conceive and contemplate some intangible affairs for itself with the help of this fundamental construct. Hence, it is expected that by changing it, we will also see a change in thought-related macro-systems. Among these macrosystems are literary styles that have many factors involved in changing them. This article tries to answer the question of how the change of conceptual metaphors in time has an effect on the change of literary styles through analytical-descriptive method. To answer it, we trace the conceptual metaphors related to the body, which include the words "hand, eye, heart and head", in a selection of poems by Farrokhi Sistani, Anvari and Hafez. By analyzing the obtained information, we conclude that conceptual metaphors have undergone significant changes over time that are in line with the evolution of literary styles and are variables affecting the evolution of styles. Manuscript profile