List of Articles Marketing Capabilities

• Open Access Article
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  1 - Transformational Leadership and Development of Marketing Capabilities: Explaining the Mediating Role of Strategic Orientations of Market and Entrepreneurship Orientation
  iman hakimi
• Open Access Article
  • Abstract Page
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  2 - The Mechanistic Role of Brand Orientation in Translating Marketing Capabilities and Entrepreneurial Orientation into Brand Value: A Case Study of the Tile and Ceramic Industry
  Mohammad Zarei Mahmoudabadi