Designing a model of internal relations in the insurance industry using interpretive structural modeling (ISM)
pegah Madah Rudsari
1
(PhD student in public administration majoring in organizational behavior; Chalous Branch, Islamic Azad University, Chalous, Iran)
Davood Kiakojouri
2
(Associate Professor of Public Administration Department; Chalous Branch, Islamic Azad University, Chalous, Iran. Davoodkia@iauc.ac.ir )
Mehran Mokhtari Bayekolaei
3
(Assistant Professor of Public Administration Department; Chalous Branch, Islamic Azad University, Chalous, Iran)
Keywords: structural capital, human capital, relational capital, insurance industry.,
Abstract :
Intellectual capital is a combination of intangible assets, human assets and infrastructures that enable the organization to perform its tasks. Structural, human, and relational capitals are the components of intellectual capital, which are a combination of intangible assets, human assets, and infrastructures that enable the organization to perform its duties. Based on this, the main goal of the current research is to design internal relationships between structural, human and relational capital in the insurance industry using Interpretive Structural Modeling (ISM). The method in this research is quantitative (descriptive-survey) and by using the snowball method, 15 experts in the field of public administration and organizational behavior who were effective in the field of intellectual capital and social capital and also had management experience in the insurance industry as The statistical sample of the research was selected and the internal relationships between the research components were identified by the Interpretive Structural Modeling (ISM) method. The findings of the research showed that the dimension of human capital (including communication skills, work experience and tacit knowledge of people) as the basis of the model affects all other dimensions and is located at the bottom level, which is the basis of intellectual capital and an essential element. It is considered in the implementation of its duties. At the middle level of the dimension of relational capital (including trust and honesty, informal participation, political participation, social participation, economic participation), and at the last level, there is structural capital (including communication and network links and network capitals).
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