TY - JOUR AU - Fatemifar, azade AU - Azad, Naser AU - Naami, Abdollah AU - fatemi, adel TI - Designing a Genetic Model of Brand Identity: A New Approach to Higher Education Brand Management JO - Modiriat-e- farda VL - 19 IS - 62 SP - 19 EP - 32 PY - 2020 DO - ER -