@article{
  author = {Jarahi, Mohammad hosein, Saeida Ardekani, Saeed, Zareiyan, Mohammad},
  title = {The Role of IT in Establishing Electronic Customer Relationship Management (eCRM) },
  journal = { Roshd -e- Fanavari},
  year = {2010},
  volume = {6},
  number = {21},
  pages = {1-10},
  doi = {}
}