@article{
  author = {Kazemi, Ali, Rafie, Hajar, Ansari, Azarnoosh},
  title = {The Impact of Brand Extension Success Drivers on Attitude toward Brand Extension with Role of Mediator Service Quality (Case Study: Day Bank and Service Companies with Day Brand in Isfahan City)},
  journal = {Modiriat-e- farda},
  year = {2018},
  volume = {16},
  issue = {53},
  pages = {191-208},
  doi = {},
  url = {https://rimag.ir/fa/Article/25018}
}