TY  - JOUR
AU  - قاسمی, فاطمه 
AU  - بردبار, غلامرضا 
TI  - Analysing the effect of Social Marketing Mix on advertising effectivness Case of Study: Isfahan Municipal Committee of Citizenship
JO  - Modiriat-e- farda
VL  - 13
IS  - 40
SP  - 1
EP  - 10
PY  - 2014
DO  - 
ER  -