TY  - JOUR
AU  - Akbari, Mohsen
AU  - gholizade, mohammad hassan
AU  - kazemi, hamid
TI  - The Effect of consumer innovativeness, personal characteristics on dairy new-product adoption in Mazandaran cities
JO  - Journal of Innovation and Value Creation
VL  - 9
IS  - 17
SP  - 17
EP  - 28
PY  - 2020
DO  - 
ER  -