@article{ author = {asghari, hadi, Bakhshi, Hamed, Azimihashemi, Mozghan, Imani khoshkho, Mohammad Hossein }, title = {Developing a Model for the Destination’s Brand Identity Using Grounded Theory }, journal = { Social Studies in Tourism}, year = {2022}, volume = {10}, issue = {20}, pages = {101-130}, doi = {10.52547/journalitor.36116.10.20.101}, url = {https://rimag.ir/fa/Article/36116} }